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Branding, photography and set conception for the Hamilton Tiger-Cats to announce the launch of their alternate jerseys for the 2022 season.
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Custom jersey designs created as part of a #WallpaperWednesday campaign on twitter, which encouraged fans to reply with their name or favourite player and receive a customer wallpaper to promote our upcoming game wearing our Made in The Hammer jerseys. Fans who requested a player on our roster would get a surprise autographed jersey. See the thread here.
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Infographic style jersey announcement, which was featured on CFL.ca and reposted by the league on their social media platforms.
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Flag design which was distributed to 500 neighbours of Tim Hortons Field and given out in-stadium during the game.